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5 Ingredients That Make the Perfect Data Cocktail
Data Monetization. Everybody wants to do it, but not everybody knows the steps to get there. We like comparing it to mixing up your favorite cocktail – without following key steps and using the right...
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Don’t Underestimate the Power of Little Data
“It’s the little details that are vital. Little things make big things happen.” – John Wooden Big Data may wear the crown, but we’d argue that Little Data is the true king. One of the secrets in the...
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Are You Ready for GDPR?
Global marketers need to be pushing new data collection initiatives to comply with the General Data Protection Regulation (GDPR) adopted last year by the European Union (EU). The first thing to note...
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10 (Thousand) Reasons to Dive into Data
The role of data in business – no matter what industry you’re in – is more important than ever. However, a lot of companies wade in the shallows because they haven’t experienced their “heart attack”...
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